Artistas Rabiando - Image broadcasting for Latin American production talent; advertising news; TV, viral, Web, and new media commercials.

June 18, 2008

Utopia Films: The Ideal Solution in South America

 

Rio de Janeiro, BRAZIL, June 18, 2008 - Rio de Janeiro, Brazil, conjures up stunning images of endless beaches, colorful and erotic Carnival celebrations, sexy sun-kissed women, the world's best footballers, and the oft-filmed Christ statue gleaming over the city. Add Utopia Films, a Rio de Janeiro production services company that recently joined the Artistas Rabiando image broadcasting roster - to the equation, and Rio also offers an unparalleled standard of excellence and cost-efficiency for clients who choose to shoot in this gorgeous locale.

Working primarily with international clients, Utopia Films is built on the belief that trust is vital to their success. "We want people to realize that their best interests are our best interests," owner Justin Bird explains. "Many times this comes down to saving them money. 90% of the jobs we do we come in under our estimated costs and we return money to the client." 

 

A novel concept, and one that works in large part because of the company's understanding of both the local and international markets. "We bring a creative approach to budgeting and production planning incorporating not only numbers, but alternatives and options. We pride ourselves on our ability to communicate in the flexible local languages of the regions we cover, as well the more structured languages and expectations of our international clients."

 

Born in England, Bird was raised in the UK and in Germany. With 15 years of production experience in the USA, Canada, and throughout South America, he is fluent in English, German, Portuguese, and conversant in Spanish. His extensive experience working with US and European crews while shooting throughout South America ensures clear communication and fluid execution of production needs for a shoot. "We place a strong emphasis on US style organization and execution," says Bird, who founded Utopia Films USA in 1996, and in 2003 set up shop in Brazil. 

 

Bird says he realizes that it is never a question of "will there be a problem?" Rather, it is a question of "what will the problem be and how will we solve it - or better still, avoid it." Understanding that there will always be barriers - whether cultural, linguistic, or otherwise - has enabled Utopia Films to consistently plan jobs efficiently and effectively.

Utopia Films has amassed an impressive list of production credits, including: Otto, Mastercard, Aviva, Crystal Clear, Banco Santander and Bacardi. Agencies Bassat, Ogilvy & Mather, McCann-Erickson, NY, Campbell Mithun/Chicago, Doom & Dickson/Amsterdam, Kolle Rebbe Werbeagentur Gmbh, and McCann-Erickson, Madrid, have all worked with Utopia.

In addition to its spot work, Utopia Films has branched out into the television arena with a Rio de Janeiro-based documentary called Cade o Dinheiro ("Where's the Money"), a docu-reality called ENTREPRENEUR shooting in Rio's poor neighborhoods, and Element 79, a TV series Utopia is producing in Rio intended for the world market. A police drama, the show may best be described as "NYPD Blue meets Midnight Express in the City of God."

Company principals are Bird and director Ricardo Hoyos. The Utopia Films talent roster includes Hoyos, Mike Brady, Arturo Hoyos, and Nicolas.

 

About Rio de Janeiro

Rio de Janeiro offers a huge array of untapped locations and looks all within a 60 mile radius. There is a vast pool of resources including experienced production personnel and equipment to match the needs of major production companies and still photographers from around the world.

Rio's wide range of ethnic diversity offers a distinct casting advantage. The city boasts additional advantages: extremely professional crews who are fast gaining an excellent international reputation, superb locations, near perfect weather, and first-class hotels.

The city has always been a hot spot for production and is poised to continue this trend. A beautiful location will inspire producers but excellent talent both in front of the camera and behind it and cost effectiveness, is what sends them packing.

May 7, 2008

Producciones 921: Welcome to Los Angeles!

Raging Artists & Cutters Editorial co-hosted a mixer on April 17, welcoming Artistas Rabiando client, Executive Producer/Director Gregg Koenigsberger from Guatemala's Producciones 921 to share food, drink, and music with RA's U.S. clients...

 Raging Artists Mixer

Left to Right, Top to Bottom:

1.Gregg Koenigsberger (EP/Director Producciones 921) ; Hesh Rephun (Owner Raging Artists/Artistas Rabiando) 2. Steve Schofield (Partner/EP Zoic); Nicole Visram (EP Cutters/LA) 3. Party Goers 4. Susan Bennett (West Coast Sales, Cutters); Nancy Osborne (EP VILLAINS) 5. Kristy Thomley (PR Associate, Raging Artists); Hesh Rephun; Alyson Johnson (Project Mgr, Raging Artists) 6. Jamie Miller (EP Savant); Karen Watts (Shoot Latin America/Partner in Artistas Rabiando); Gregg Koenigsberger 7. Jamie Miller; Isabel Clarke (Freelance Producer); MondoMouth (Director/Blogger) 8. Clare Gilmore (GARTNER); Joey Mercado (GARTNER); Kristy Thomley; Monica Reimold (GARTNER) 9.Gregg Koenigsberger; Justo Diaz (Marketing Director, SLAM); Isack Fadlon (Co-Owner, Sportie LA; CEO, SLAM) 10. Alyson Johnson; Becca Davis (GARTNER); Shlomy Levy (FunGizmo) 11. Steve Schofield; Justo Diaz; Warren Lam (Producer, Best Spectacular); Hesh Rephun 12. Nicole Visram; Mel Gragido (EP, The Joneses)

March 12, 2008

Producciones 921: Tap Into The Value Of This Production and Location Resource

beachDirector/Executive Producer Gregg Koenigsberger - the Man Behind Guatemala's Premiere Production Outfit - Offers Many Reasons for US Filmmakers to Smile  

LOS ANGELES, CA, March 12, 2008 - Artistas Rabiando is proud to announce the addition of Producciones 921 to its image broadcasting roster. Founded in 2000 by agency producer-turned Director/EP Gregg Koenigsberger, the company has built a reputation in the Central American region as a discerning producer of high quality commercials, garnering numerous accolades, including: Gold and Silver awards at the New York Festivals, London Internationalantigua Advertising Awards, FIAP, and Ojo de Iberoamérica, and three-time film finalist honors at Cannes. Producciones 921 counts Blockbuster, Frito Lay, and Pepsico, among its clients, and works extensively with agency BBDO Guatemala.

gregg"We are in a position that is both enviable and challenging," says Koenigsberger. "Guatemala  is a country extremely rich in locations with both the Pacific and Atlantic Oceans within a 5 hour drive of each other, we have  Mayan ruins, Spanish Colonial cities,ruins local Indian villages, volcanoes, lakes, jungles, crops, vegetation and all kinds of architecture from neoclassic to modern." The challenge, he points out, is "making US filmmakers aware of these many resources, which extend beyond the aesthetic to the economic." 

Born in the US, Koenigsberger earned a BA, Journalism Mass Communications, at the University of Northern Colorado, and an advanced degree in Communications and Advertising from Rafael Landívar University Guatemala. He points out thatvolcano while production costs are traditionally a fraction of those in the USA, filming in Guatemala can be a rather daunting, if not impossible, task for those without access to the local resources, insider contacts and experience afforded by Producciones 921.

gatoradeAs the largest employer of production services and the most prolific production outfit in Guatemala, Producciones 921 has a wealth of contacts, and the company is granted priority status in securing the finest equipment and technicians. "Our firm offers an attractive combination of locations, low costs and the availability of a reliable company with the ability to put everything together in Guatemala and any other country in the Central American region," Koenigsberger states.

In 2007, Producciones 921 expanded into the arena of policital advertising, and continues to expand the scope of its services, ushering in 2008 with a dedicated animation studio (and the hiring of animation vets from recent hits such as The Chronicles of Narnia). The move enables Producciones 921 to complete all 3D, compositing and rotoscoping work in-house, optimizing costs for its clients.

forestThe Producciones 921 roster is comprised of:

Directors - Gregg Koenigsberger, Ernesto Villalobos, Gustavo Fallas, Pablo Dotta.
Editors - Walter Porras, Alberto Hernández, Christian de León.
Producer Saulita Salguero
Sound Engineer Amílcar Cuyuch

December 20, 2007

TBS - Presenta el Comercial de La Comunidad y el Director Nelson Cabrera's Cyloop "Pool" Entre los Comerciales Mas Comicos del Ano

Savant Film, BEVERLY HILLS, CA, December 19, 2007 - El Director Nelson Cabrera ha hecho un nombre como un director que es igualmente adapto para hacer comedia leve y/o un poco mas oscura. Con "Pool", la cual el dirigió para el canal de música Cyloop.com a través de la agencia La Comunidad, Miami, Cabrera consiguió combinar los dos: La comedia negra del comercial muestra a un músico que se hunde en el fondo de una piscina a causa del exceso de joyas que tiene en su cuello. Esto ocurre mientras sus asistentes continúan la fiesta sin darse cuenta de su calamidad. La línea de cierre lo dice todo: "Los músicos viven poco, aprovéchalos las 24 hs."

 

 

Cyloop "Pool" ha tenido mucho éxito, por lo cual TBS ha decidido presentarla en un especial de final del año como: "Funniest Commercials of the Year." - TBS Diciembre 26th a las 9pm.

TBS va mostrar el especial de una hora y que comenzara la cuenta regresiva al comercial numero 1 del año, el cual escogido por el publico, y será filmado en Time Square NYC con el presentador de televisión Kevin Nealon. El programa saldrá al aire unos días antes de la celebración de año Nuevo en la misma locación.

Este especial se ha convertido en un programa que tienen que ver la gente del negocio de publicidad y fanáticos mismos, alcanzando de esa manera millones de televidentes. El programa va mostrar el trabajo de las agencias mas grandes y pequeñas y también mostrara piezas del mundo entero, y solo incluirá piezas que sean "audaces, inteligentes y comiquísimas."

Crédito:

Product: Cyloop
Agencia: La Comunidad, Miami
Creativos: José Molla (Executive Creative Director)
Joaquín Molla (Executive Creative Director)
Leo Prat (Creative Director)
Ricky Vior (Creative Director)
Gustavo Lauria (Copywriter)
Álvaro Ramos (Art Director)
Patricio Álvarez Casado (Executive Producer)
Laurie Malaga (Agency Producer)

Director: Nelson Cabrera
United States

August 10, 2007

Featured Client From the World of Latin American Commercials Production: ULTRA FILMS SEEKS THE ULTIMATE BEER FOR BELIEVE MEDIA AND MILLER LITE

MEXICO CITY, August 10, 2007 - One of the most distinguished production service companies in Mexico, Ultra Films recently collaborated with US-based Believe Media and directors Vogel Villar-Rios on an off-beat ad project for Miller Lite.

The Spot: A guy walks into a "Convenience Store" to buy beer, and heads over to a huge ice container stocked not with bottles but with five guys dressed as different brands of beer - Coors, Heineken, Amstel, Bud Lite, and Miller Lite. The hippest of the bunch, Miller Lite ("The Coolest Beer") is chosen, and becomes the beer of choice at a party that night. 

On Location: The commercial was filmed at an Oxxo market and at at Estudios Churubusco, both in Mexico City.

 Production Notes: The production sought different Latin looks, resulting in a Brazilian, Argentinian and Mexican cast. "There is such a diversity of talent and looks in Mexico, that casting is always a strong asset," noted Ultra Films Executive Producer Sara Calles (pict., r.). Additionally, studio and art department costs were saved by shooting in Mexico. Practical production elements included large blocks of ice made of plexiglass and special effects were used to create condensation and ice steam.

Credits

Production Company: Believe Media/LA
Producer: Hani Selim
Client - Miller Lite, Hispanic market
Director(s): Vogel.Villar-Rios
Production Service company: Ultra Films/Mexico City
Executive Producers: Rodrigo Herranz, Sara Calles

 

About Ultra Films

Jean Michel Lacor's Legacy Lives on at Ultra Films

Stuntman, assistant director, and - as founder of Ultra Films - a pioneer in movie production services, Jean Michel Lacor passed away over two years ago in his adopted country of Mexico.

A native of France, Lacor first visited "the harsh, the rugged...but the very beautiful" land he would eventually make his permanent home as a 17 year-old foreign exchange student.

Upon return to France, Lacor began working in movies as a stuntman. By 23,he had traded performing stunts for behind the camera work as an assistant director supporting notable filmmakers such as Luis Malle and Federico Fellini.

By the 80s, frequent visits to Mexico seduced Lacor into making the country his home for half the year. Lacor, in turn, lured his friends into shooting movies there. Ultra Films was born out of Lacor's realization that a company was needed to service his friends' productions.

Within two years, Lacor, enamored with the excitement and culture of Mexico, chose Mexico City as his - and Ultra Films' - permanent home. Soon Ultra Films was producing major US and European commercials such as the breathtaking "White Diamonds" spot shot in Acapulco. The ultra-glamorous commercial, starring Oscar-winning film legend Elizabeth Taylor, utilized ultra-tight security. Diamonds in tow, Ms. Taylor traveled from hotel to set via helicopter and Rolls Royce while a private U.S. security company and a crew of Mexican policeman guarded both the star diva and her star jewels.

Throughout the 80s and 90s, Lacor excelled at producing commercials for major auto manufacturers such as Peugeot, Renault, and Volvo. These technically complex spots challenged Lacor's creativity and resulted in memorable footage such as dropping a car from a Hercules plane into the desert to be left as a sculpture.

A Cacherel perfume commercial directed by Jean Paul Goode and featuring beautiful girls clad in dresses made of roses emerging from an endless body of water was one of Lacor's favorite 90s spots.

Foreign producers loved working with Lacor. His keen attention to detail coupled with his acute sense of humor made for enjoyable working experiences. Lacor also worked his talent as an executive producer on feature films including: Bandidas (2006), Blueberry (aka Renegade - US) (2004) Jour et la nuit, Le (1997) (aka Día y la noche, El - Mexico) (aka Day and Night - US).

Sara Calles and Rodrigo Herranz have taken over the helm at Ultra Films. Calles began working with Jean Michel in 1991 as a production manager and line producer. Lacor's ability to really know his clients and their needs impressed her as did his diplomatic and effective ways of working with foreign crews.

When Calles reminisces about Lacor, two character traits that leap to mind are honesty and integrity. Calles also admired Lacor's obsession with the details which enabled Lacor to stay true to his artistic integrity. Herranz joined Ultra Films as a producer under Sara. In time he proved his talents and was invited to be an executive producer alongside Sara.

Together, Sara Calles and Rodrigo Herranz keep Jean Michel's legacy alive by providing outstanding service to the international film community. Ultra Films is one of the only production service companies in Mexico to not only survive since the 80s, but thrive.

June 29, 2007

PRESS - ARTISTAS RABIANDO - JUNE 2007

shots - Raging in Latin America - June 2007

SourceCreative - Announcing Artistas Rabiando - June 2007

June 15, 2007

WELCOME TO ARTISTAS RABIANDO!

AR logoRaging Artists is proud to announce the opening of our Latin American division, the aptly named ARTISTAS RABIANDO. We have all witnessed the rising interest and activity levels in countries such as Argentina, Brazil, Chile, Colombia, Costa Rica, Mexico, Peru, and Uruguay; these countries are so rich in production resources and talent that the time seemed perfect to create a pipeline of creative communication between Latin America and the US.

Artistas Rabiando brings you news and work about Latin American artists in film & commercials production and post production, connecting production/production service companies, directors, visual effects artists, designers, editors, and composers with industry trades, as well as ad and movie bizzers, on our side of the globe.

Like our Artists in Advertising page, the Artistas Rabiando division specializes in advertising public relations - it is a living, evolving, interactive archive of our client roster, complete with press releases, credit sheets, quicktimes, photos, bios, and press clippings.

Via our affiliation with Karen Watts of Shoot Latin America, Artistas Rabiando provides you with a comprehensive location resource designed to educate producers, production companies, film studios, ad agencies, and other interested in shooting a project in these countries. This service provides up-to-the-minute info on rates, standards, safety & security, locations, local talent, and more.

Bienvenidos a Artistas Rabiando. Enjoy your stay.