Consider this spec for the BMW M3 the ultimate in high-end user-generated content. Inspired by his affection for his own M3, creator/director Mouse McCoy wanted to play out this car fantasy, combining adrenaline-pumping and arresting visuals in a film that doesn't take itself too seriously. Not only does this work capture the feeling Mouse describes as "Living in the Lights," it's a perfect example of what Bandito's Garage - Bandito Brothers' one-stop automotive production shop - can do in-camera, with a few people, a lot of passion, and no barriers. This home-made print and broadcast campaign is arguably competitive with work attempted on a much larger scale, with less spectacular results, and at far greater cost.
Click HERE to see the longform version that's garnered more than 380,000 views on YouTube in the past few days and is dominating BMW fan blogs all over the world (just search: BMW M3, BMW M3 Film, even BMW Film...). Those of you interested in learning more about the shoot can visit our AdSpoken page where Bandito CTO Jacob Rosenberg "Talks Tech".
BMW "Living in the Lights"
Production: Bandito's Garage
Creator/Director: Mouse McCoy
Director of Photography: Vic Huber
Editor: Steve Prestemon
Producer: Sumer Friedrichs
The Car: BMW M3
The Driver: Greg Tracy
The Girl: Niki Huey
Comments (6)
PPjNOHk
Posted by pTZERoI | March 20, 2010 9:33 PM
Posted on March 20, 2010 21:33
9dsf8b http://fh6whUq3NnsPfj8g3vr0gQO4Yyzf.com
Posted by samanta | April 10, 2010 3:10 PM
Posted on April 10, 2010 15:10
9dsf8b http://fh6whUq3NnsPfj8g3vr0gQO4Yyzf.com
Posted by samanta | April 10, 2010 3:11 PM
Posted on April 10, 2010 15:11
9dsf8b http://fh6whUq3NnsPfj8g3vr0gQO4Yyzf.com
Posted by samanta | April 10, 2010 3:12 PM
Posted on April 10, 2010 15:12
This is the first time I visited your blog. I am a journalist and my job is to read a lot about this topic. Sometimes I just feel I have to thank for a valuable articles I find there, and your website made me do it too. :) Keep up the good work!
Posted by Acrylic Plastic Sheets | April 11, 2010 1:51 PM
Posted on April 11, 2010 13:51
You just covered the solution of my problem in your post. Thanks!
Posted by Compare Home Security Systems | April 11, 2010 1:59 PM
Posted on April 11, 2010 13:59