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Outsider Director James Rouse Teams with Nike to Turn UK Spanish for Torres

English Premier League soccer star Fernando Torres makes an appearance in this Nike spot directed by Outsider’s James Rouse and created via 72andSunny. 

While Torres had an amazing season with Liverpool, England’s national team did not make the cut for the European Championship. Torres, who hails from Spain, played for that country, which emerged victorious in Euro 2008. Rouse’s ad, equal parts charm, humor, and unbridled enthusiasm, has Liverpool “Turning Spanish.

Client: Nike
Spot Title: “Turning Spanish”
Air Date: July 1, 2008

Agency: 72andSunny
Creative Director(s): Glenn Cole, Bryan Rowles
Copywriter: Jon Matthews
Producer: Juliet Pearson

Production Company: Outsider UK
Director: James Rouse
Director of Photography: David Luther
Executive Producer: Robert Campbell
Producer: Benji Howell

Editorial Company: Marshall Street Editors
Editor: Jinx

Post Production: Glassworks

Audio Post: Factory Studios
Music Company: One More Music Company

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Comments (6)

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