Following up on multiple Guinness projects, Eight VFX reunites with BBDO/NY for Bank of America “Hiker”.

Directed by Klaus Obermeyer of Aero Film, this spot promotes Bank of America’s mobile banking services. A young man is hiking in the wilderness, when a B of A branch appears out of thin air, tending to his banking needs before vanishing.

The bank was created entirely in CG, and stands as a metaphor for the quality and convenience provided by B of A to customers on the go.

Client: Bank of America
Spots Title(s): Hiker
First Air Date: December 1, 2007

Agency: BBDO NY
Creative Director: Peter Smith
Agency Producer: David Logan

Production Company: Aero Film
Director: Klaus Obermeyer
DP: Bill Ahrens
EP(s): Lance O’Connor
Producer: Rob Helphand

Editorial: Aero Post
Editor: Barnett Keil
Editorial EP: Marc Flennert

VXF Company: Eight VFX
VFX Supervisor: Jean-Marc Demmer
VFX EP: Baptiste Andrieux
VFX Producer: Marsi Frey
Senior Compositor: Stefan Gaillot
Compositors: Nicolas Cadorette-Vigneau, Amalia-Luyet McMahan, Joe Chiao
3D supervisor: Fred Hopp
3D artists: Olek Lyzwanski

Telecine: The Syndicate